BKV is one of the fastest-growing natural gas producers in the United States, but the organization didn’t climb its way to the top on smart business and good fortune alone. CEO Chris Kalnin shares with the Wall Street Journal Custom Content how employing a heavily data-driven strategy played a crucial role in BKV’s remarkable rise in the industry.

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*Wall Street Journal Custom Content is a unit of The Wall Street Journal Advertising Department. The Wall Street Journal news organization was not involved in the creation of this content.